What does it take to truly future-proof an organisation?

This question was at the heart of the CFO Forum – The Annual Meeting, held on 20 May 2025 at the KPN Headquarters in Rotterdam. Hosted by Chris Figee, CFO of Royal KPN, the event brought together approximately 75 senior finance executives for a day of insight, dialogue, and forward-thinking strategy.

Key insights:

  • In times of rapid change, it is the learners who inherit the future.
  • Stay curious and focus on the right unknowns – where curiosity meets flawless execution.
  • Practise disciplined technological patience: experiment, experiment, and experiment again.
  • Pursue what you excel at, what you love, and what others are willing to reward you for.

Keynote Speaker:
Howard Yu, LEGO® Professor of Management and Innovation, IMD Business School

Moderator:
Bas van Werven, Anchor, BNR Nieuwsradio

Speakers and Contributors:
Danny Benima, CFO Movares
William Bontes, CFO Louwman Group
Carmen Dijk, Partner KPMG Nederland
Marieke Driessen, Partner Stibbe
Jorg De Graaf, CFO CM.com
Chris Figee, CFO KPN
Emiel Jongerius, Group Controller AkzoNobel
Josefien Kursten, CFO UMC Utrecht
Toine van Male, Commercial Director Risk Management & Multinational Clients, Marsh McLennan Netherlands
Uvashni Raman, CFO Booking.com
Werner Schouten, Director, Impact Economy Foundation
Tjerrie Smit, Chief Analytics Officer, NN Group
Hamza Tedik, EVP Group Business Services, KPN
Jorge Vazquez, CFO Randstad
Maarten de Vries, CFO AkzoNobel

Location:
KPN Headquarters, Rotterdam